Tag Archives: best limited edition package

ACHOF Resources – Box Sets and Special/Limited-Edition Packages – An Overview

Posted February 4, 2022 by Mike Goldstein, AlbumCoverHallofFame.com

This is the first part of a multi-part series on a part of the music-making-and-selling business that’s enjoyed a resurgence over the past several years and, at least from my point of view, is one of the best ways to see the full extent of both the creativity and marketing savvy of the people tasked with producing these products – those being what the Recording Academy has labeled “Boxed or Special or Limited-Edition Packages” (AKA “Box sets”, “enhanced packages”, “Record Store Day special releases”, “Fan Collections”, etc.).

In this initial posting, I’ll provide you with an overview of the topic, give you a little history (including some personal takes on the subject) and perhaps better-define the breadth and depth of the offerings that have come to market since the early days of the rock/pop music business. Later, I’ll describe what each of the participant’s roles are in creating these packages and then spice that section up with a number of quotes and anecdotes I’ve collected from some of the most-prolific (and awarded) players in that game.

Now sit back and relax while we begin our journey through the exciting world of “special products”…

Continue reading

Interview with Lawrence Azerrad about his Grammy Award-winning vinyl package for Wilco’s Ode To Joy

Wilco’s Ode To Joy Special-Edition Vinyl Package

By Mike Goldstein, Album Cover Hall of Fame.com

Posted May 28, 2021 – It’s called “Album Cover Art”, so what I take from that name is that it is something created by artists (artisans?) who create the products we see by hand, using their innate talents and abilities to deliver something unique and appealing (and, in the case of product packaging, something that sells and makes the people that buy these products happy with their purchases). In the case of box sets and limited-edition “special” packages, it’s all the more important that the artists/artisans working on those products “get it right”, as the products are typically more expensive, as collectibles are expected to be, so the value proposition (OMG – I’m back in Marketing!) has to appeal to fans who are being asked to spend (often, many) hundreds of dollars on a product that there may only be a few hundred copies made. Additionally, the designers of these products have to be sure that their client(s) is/are ultimately happy, since the packages are typically the latest/best expressions of their music or, even more often lately, career retrospectives that are attempting to put the totality of the featured musical acts’ musical and lyrical (and, in most cases, visual) output out in a comprehensive package. To do that well, there must be an effective collaboration between the design teams and their clients, with the best examples of those successful collaborations garnering positive critical/fan reviews and, in special cases, special recognition from their industry peers, such as the Grammy Awards that were handed out earlier this year to musician Jeff Tweedy and designer/art director Lawrence Azerrad for Wilco’s Ode To Joy limited-edition set that they produced and released in late 2019 on the dBpm label.

Continue reading

Info on the 2012 Grammy Award nominees in the packaging categories

A little bit about the 2012 Grammy Award nominees in the packaging categories…updated with info on the Winners!

This year’s nominees in the packaging category included a wide range of talents – a few past nominees and winners, a number of U.S. and international design firms, some designers working directly for the musical acts represented and, as we’ve seen from past examples including folks like Bob Dylan and Joni Mitchell, the handiwork of the musicians themselves, showing us that there’s more to their creative talents than just great songwriting skills.

You can view the offical list of the winning works from previous Grammy Awards events on the Grammy website (http://www.grammy.com/nominees/search?artist=&title=&year=All&genre=22), but here’s a bit of background on each of this year’s winners and nominees – an impressive group of creative individuals, for sure!

Continue reading