While the record labels were hesitant to increase their production and packaging costs, once they were able to gauge the public’s response to these new packages (and saw that the buying public LOVED them), they quickly cost-justified the additional investments and thus began a new era in tying the visual arts to music.
Early Influencers - (Name, Work History, Sample of Credits)
Saul Bass – Art Director/Designer/Animator – freelance for labels including Decca, RCA/Victor, Capitol and Columbia Records from 1954-68. Clients included Otto Preminger, Alfred Hitchcock, Martin Scorsese , The Smithereens
More information available at – http://en.wikipedia.org/wiki/Saul_Bass
Jim Flora - Art Director/Designer for Columbia Records from 1943-50; freelance for RCA/Victor Records from 1954-56. Clients included Louis Armstrong, Gene Krupa, Andre Previn, Lord Buckley, Jimmy Dorsey.
More information available at – http://en.wikipedia.org/wiki/Jim_Flora
S. Neil Fujita - Art Director/Designer for Columbia Records from 1953-57 and 1958-60. Clients included Dave Brubeck, Chet Baker, Dick Hyman, The Jazz Messengers, Charles Mingus.
More information available at – http://www.aiga.org/content.cfm/waxing-chromatic-an-interview-with-s-neil-fujita
Robert M. “Bob” Jones - Art Director/designer for Columbia Records from 1944-50; freelance from 1950-53; Art Director/designer for RCA/Victor Records from 1953-1975. Clients included Benny Goodman, Frank Sinatra, Doris Day, Elvis Presley.
More information available at – http://postersforthepeople.com/wpaposterhistory/
David Stone Martin - Designer for Asch Records 1944-47; Art Director/designer for Clef/Norgran/Verve Records 1948-55; freelance for Verve, Atlantic, RCA/Victor, Down Home and others 1955-. Clients included John Coltrane, Charlie Parker, Harry Edison, Lester Young, Billie Holiday, Mary Lou Williams, Oscar Peterson.
More information available at – http://en.wikipedia.org/wiki/David_Stone_Martin
Reid Miles - Agency designer for Blue Note Records from 1956-67; freelance photographer for various labels from 1967-93. Clients included Sonny Clark, Kenny Burrell, Cannonball Adderley, Herbie Hancock, Ornette Coleman, Chicago.
More information available at – http://www.designrelated.com/inspiration/view/CharlesBrock/entry/1770
Alex Steinweiss - Art Director/Designer for Columbia Records 1939-43 and (freelance) 1948-50; Freelance designer/Art Director for Remington, Decca/London and Everest Records from 1950-74. Introduced first individually-designed record cover (Smash Song Hits by Rodgers & Hart) in 1940 and pioneered cardboard sleeve-based packaging for 33-1/3 RPM LPs in 1948. Clients included Cole Porter, Bing Crosby, Woody Herman, Andre Kostelanetz.
More information available at – http://www.aiga.org/content.cfm/medalist-alexsteinweiss